Bravo's August 2025 Release Highlights
Our August 2025 Release, launched on August 13th, delivers tools that empower you to operate smarter, market better, and stay fully compliant. This release introduces new integrations, smarter pricing tools, and powerful consumer-facing features that enhance loyalty and increase revenue.
Let’s take a look at the five headline features transforming your Bravo platform.
1. AI Estimator Integration with Bravo: Smarter Pricing Decisions
Bravo now integrates directly with the AI Estimator, giving you instant access to intelligent pricing suggestions inside the estimator workflow.
Why it matters: This integration improves pricing precision and streamlines operations by:
- Delivering market-driven price recommendations in real time
- Reducing pricing variability across employees and locations
- Helping you make faster, more confident pricing decisions
It’s AI where it matters most—your bottom line. See it in action!
2. Consumer Coupons: Drive Foot Traffic & Boost Sales
You can now create and manage custom coupons within Bravo to incentivize visits and purchases.
Why it matters: With Consumer Coupons, you can:
- Offer time-limited or category-specific promotions
- Send discounts to lapsed or targeted customers
- Advertise seasonal sales or special events
It’s a powerful promotional tool that gives you control over who gets what, when.
3. Rewards: Build Loyalty That Lasts
Bravo’s new Rewards feature allows you to launch your own customer loyalty program, directly from the POS, MobilePawn, and the Buya App.
Why it matters: This feature gives you the ability to:
- Reward customers for repeat purchases or pawns
- Automatically track rewards points and balances
- Encourage higher spending through tiered reward structures
Combined with coupons, this makes Bravo a true marketing engine for customer retention.
4. Tax Breakout Reporting: Complete Tax Transparency
Introducing Tax Breakout Reporting—a detailed, item-level view of how taxes are calculated on every transaction.
Why it matters: This feature supports better accounting and audit readiness by:
- Showing applied tax per item and category
- Breaking out city, state, and special jurisdiction tax layers
- Simplifying multi-jurisdiction compliance
Perfect for operators with complex tax scenarios or multiple store locations.
5. Police Export for ProPhoenix: Automated Compliance Reporting
A new ProPhoenix police export option has been added to Bravo’s reporting capabilities.
Why it matters:
This integration expands compatibility with one of the most widely used police reporting systems—no manual formatting or extra work required.
This enhancement simplifies compliance, supports faster data sharing with law enforcement, and reduces your administrative burden.
Who Benefits Most?
Firearms Retailers:
- Compliance integrations and reporting for peace of mind
- Automated AI pricing for better margins
- Enhanced marketing capabilities to grow customer base
Pawn Operators:
- Flexible coupon and rewards programs to bring customers back
- Smarter pricing workflows that reduce errors
- Streamlined tax reporting and operational efficiency
Want to see how these new features can help your business grow? Call 888.407.6287 or schedule your personalized demo today. Already a Bravo customer and looking to add to you product lineup? Click here.
