
01 / Buy smarter
Know what you’re buying. Decide what to offer.
Identify the item, review valuation information and make the call at your counter. Bravo Estimator supports your buying decisions, with item details connected to your inventory workflow.
For pawn and buy, sell, trade stores, the work starts before the sale.
See how item valuation works →02 / Sell more
Your next buyer doesn’t have to walk through your door.
Put eligible inventory in front of online shoppers, with listing and inventory workflows connected to Bravo. Explore Buya, UsedGuns, eBay, Guns.com and your store’s website for the items you sell.
Channels have their own eligibility and listing rules. Firearm listings belong on supported firearm channels, with required transfer and compliance steps.
Explore connected online selling →03 / Bring customers back
Give customers more reasons to come back.
For pawn stores, MobilePawn lets customers manage payments, browse inventory and send item photos from their phone. Answer in Bravo and keep the conversation connected to your store.
MobilePawn PLUS adds rewards on qualifying transactions. Explore messaging, reminders and rewards for your setup; not every offering is included in every configuration.
More about MobilePawn →
See the MobilePawn item-offer workflow
Recorded May 2024. Opens at the Sell, Borrow, Quote demonstration. Full webinar and transcript.
From the people behind the counter
See why store owners choose Bravo.
The daily work. The learning curve. The support when it matters. A few experiences from people running Bravo.
“It makes running my store so much easier and more efficient, helping keep everything organized and running smoothly.”
“Because of the cloud technology Bravo uses, we can sync our stores now easier and transfer inventory faster. You can scale better with Bravo.”
“The mobile pawn app had transformed our business.”
Bravo POS for Gun Stores
“We now have 3 stores that run with BRAVO! Support is always quick to help us if we need them.”
“The ease of use and how quickly you can learn to use the product. It does multiple things for my shop, such as sales and tracking gunsmithing work.”
Bravo POS for Gun Stores
“We love that the reports Bravo offers cover the important things. And, it is user-friendly and easy to learn.”
“Use this program every day, and it makes cashing out customers pretty easy”
“Every day we have someone walking in our store with their phone showing items they shopped online and are ready to pay for.”
Pawn operations · Firearms records
Built for the details ordinary retail software misses.
Pawn loans, renewals and redemptions are part of running a pawn store, not workarounds for a retail register.
For FFLs, firearm inventory, A&D records and electronic Form 4473 workflows connect to the sale. Your store remains responsible for accurate records and applicable compliance requirements.
Explore FFL workflows →Handle both? Explore pawn + FFL workflows.

Bravo Superintelligence
AI built for the work your store does.
Invoice Import extracts invoice details, matches them to Bravo catalog data, and lets you review before continuing receiving.
Explore Bravo Superintelligence →Bravo customer support
Real help from people who know your store.
What store teams wrote after a Bravo support ticket was closed. Printers, workstations, A&D books and everything in between.
“My issue was resolved quickly and efficiently. I was nervous about being in a different time zone that it would take awhile but it was very fast.”
“Thank you for answering the phone so fast! I had a customer in front of me!”
“This tech was very helpful, not only fixing my issue, but explaining to me why it happened and how to fix it in my own if it happens again.”
“Zane went well beyond the extra mile today and solved a 2 year old problem!”
“Tech was understanding, patient, and was able to make himself available to help in Spanish language.”
“I was given step by step instructions with pictures in order to take care of my problem. It was done in a timely manner. Your tech team is top notch!”
“I explained the problem and he found the cause almost instantly.”
“I was walked through the process of correcting the a&d book. Bravo seems great so far!”
“I'm a small mom and pop shop that wears many hats so was able to explain clearly and I had to take care of customers between her waiting and she was very patient and understanding”
Already running another system?
Bring your history, on a plan you understand.
Start with the practical questions: which records can move, how they will be checked, what training your team needs, and how the store stays open through the change.
Five questions. Email required for your fit summary.
Can I bring my existing records?
Data conversion is part of Bravo's onboarding process. The records that can move, cleanup needed, and validation responsibilities depend on your current system and data. Agree on that scope before switching, rather than assuming every field will transfer.
See the onboarding process →Will switching interrupt my store?
The launch plan covers readiness, cutover steps, and support contacts. Timing and any interruption depend on your data, hardware, locations, and staff availability. Test critical transactions and reports before approving the move.
Review the transition guide →Do I need new hardware?
Hardware setup is reviewed during configuration. Bring your computers, scanners, printers, and payment-device details so the team can confirm compatibility and any replacements. Do not assume every existing device will work.
Review setup and configuration →How will my staff learn the system?
Onboarding plans training around your actual workflows, including buys, sales, inventory, and firearm forms where relevant. Confirm the sessions and formats included for your store, practice before launch, and agree on support hours and escalation contacts.
Review training and launch support →What should be in my quote?
Ask for software, optional modules, hardware, payments, and onboarding costs together. Your configuration determines the scope; a starting price is not a complete implementation quote.
Explore switching-cost planning →More questions about Bravo
Frequently asked questions
What is Bravo Store Systems?
Bravo brings point of sale, inventory, buying, selling, pawn loans and firearms recordkeeping into one cloud-based system for independent retailers. Founded in 2011, Bravo serves 3,300+ stores. Explore the workflows for your store type or talk with an expert about fit.
What kinds of stores does Bravo support?
Bravo serves pawn shops, gun stores, buy, sell and trade businesses, and eligible home-based FFL businesses. Tell us which workflows you need so we can confirm the right setup.
Is Bravo cloud-based?
Yes. Bravo is a cloud-based SaaS platform. Your data syncs automatically across registers, back-office computers, and mobile devices, and you can access reporting from anywhere with an internet connection. Bravo handles backups, security patching, and uptime so you do not need to maintain your own servers.
How long does it take to switch to Bravo?
Timing depends on your current system, available data exports, hardware, training needs and number of locations. Before committing to a date, review the migration scope, records to retain, responsibilities and cutover plan with Bravo's team. Do not assume every historical field or document can be imported.
Does Bravo handle ATF and firearms compliance?
Bravo includes electronic 4473, an electronic A&D book and firearms reporting workflows. These tools support recordkeeping; your business remains responsible for correct records and applicable requirements. Ask us to demonstrate the workflows relevant to your license and store.
Can Bravo run a multi-location business?
Bravo supports multi-location operations with shared reporting, inventory visibility and store-level permissions. Discuss your locations, transfer workflows and reporting requirements with our team to confirm the configuration.
Does Bravo lock me into buying its hardware?
Bravo works with supported, off-the-shelf equipment. Some existing computers, scanners and receipt printers may be reusable. Have the team confirm compatibility, payment-terminal requirements and any replacement costs before you commit.
How much does Bravo cost?
The Home FFL offer starts at $99 per month for eligible businesses. That is not a universal price for every store or configuration. Confirm eligibility, included features, implementation, hardware, payment-processing terms and optional products with our team. Other store configurations are quoted around their requirements.
What payment processors work with Bravo?
Bravo works with Worldpay, Fortis and Bluedog for integrated card processing. Confirm supported hardware, fees and account terms for your store. Credova is a financing option, not a card processor.
How do I see Bravo in action?
Watch the product walkthroughs on this page without submitting a form, or tell us about your store so we can confirm fit and help identify the right next step.






