How Beach City Pawn grew its loan balance from $74K to $103K with Bravo
Eric Wesselink replaced unreliable, outdated software with Bravo, gaining remote visibility, stronger staff accountability, faster online listing, and measurable growth.
“Since making the switch to Bravo, my carried loan balance has increased from $74,000 to $103,000. And my buys went from an average of $2K to $3K up to $4K to $4,500. That's an almost 45% increase.”Eric Wesselink, Owner
The Challenge
When Wesselink bought a competitor's store, he discovered that its existing software had calculated loan and interest rates incorrectly. He wanted a more reliable cloud-based platform that was not clunky or outdated and that could accommodate the distinctive needs of Beach City Pawn & Guitar.
The Solution
Bravo brought the store's buy and sell numbers up to speed and gave Wesselink cloud access to metrics from home. Built-in categorization lets him monitor margins by segment, while productivity tools show what employees are doing and what still needs attention.
The platform also makes it quicker and easier for staff to list more inventory online. Wesselink credits the combination of online selling and productivity features with a marked improvement in operational efficiency.
The Results
After the switch, carried loan balance rose from $74,000 to $103,000. Average buys moved from $2,000 to $3,000 up to $4,000 to $4,500, an increase Wesselink described as almost 45%.
He can now monitor the business remotely, keep the team on task, and rely on Bravo support when questions arise.
What Beach City Pawn & Guitar uses
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