Why Bravo POS Customers Need E4473

By Kristy Bauer Carney

There’s no better way to manage your inventory than with Bravo Store Systems point of sale (POS), but it’s time to take your store to the next level. E4473 is the only 360-degree digital solution that integrates with the Bravo Platform POS for Form 4473—allowing you to quickly and securely process firearm transactions.

With seamless integration into your POS, E4473 allows you to safely and easily sell firearms to your customers while saving yourself time and stress. Learn more about why Bravo POS customers need E4473.

Why you need E4473

E4473 is an end-to-end digital verification process that cuts out the need for paper versions of Form 4473—no more printing, wet signing, faxing, scanning, mailing, or filing. Integrating E4473 into your Bravo POS is a smart move for both you and your customers, as it ensures your customers’ information is always secure and ATF-compliant.

Better for your customers

When you use E4473 for your firearm verification process, your customers will love how easy it is for them to fill out the necessary forms in minutes right from their own smartphone. That’s right—no wait times. There are also commonly asked questions, definitions, and exceptions listed within the form to help your customers fill out each field correctly.

Your customers can rest assured that their data is always protected with E4473, too, thanks to a secure sign-in process and round-the-clock data monitoring. They’ll love how quickly they can get through firearm verification at your store and move through the purchase process to go home as soon as possible with their latest acquisition.

Better for your business

No matter the size of your business, E4473 will eliminate the need for manual data entry and help cut down on any potential employee errors. We stay on top of all of the latest releases, regulations, and requirements from the Bureau of Alcohol, Tobacco, Firearms, and Explosives and are constantly updating our system accordingly.

Your employees will also be able to easily complete background checks with the National Instant Criminal Background Check System (NICS), which can be completed via form or phone call. E4473 has easy data transfer capabilities from the digital Form 4773 to the NICS form to help streamline the process for your store.

Optimized for every major operating system, E4473 can be run both on your customers’ phones and your in-store retail kiosks to give them options. With multi-user capability, there’s never any issue with multiple customers or employees using the system simultaneously, removing any worries about errors or timeouts.

You can remotely access the E4473 system from anywhere as long as you have an internet connection. To simplify things even further, the E4473 system can also be integrated into your POS with ease, allowing you to have full control all in one place.

Make your life easier and your customers happier with Bravo and E4473. Sign up for a free demo today!

About the Author

Kristy Bauer Carney | Head of Product Management

As Head of Product Management at Bravo, Kristy is responsible for leading Bravo's development roadmap. Kristy has over 15 years of experience working across all levels of pawn and FFL. Having worked as a pawnbroker and in sales and product development for multiple pawn software companies, including PawnMaster, she's a pro at understanding industry trends and market outlooks, and how that can impact Bravo customers. She is a product expert who knows what matters to pawnbrokers, and is known to go above and beyond to help develop the best solutions for their needs.


Kristy holds Masters certificates in Internet Marketing from the University of San Francisco and UX Design from the UX Design Institute in NY. She lives in Stoddard, WI with her husband, son, dog and two cats.