6 Reasons FFLs Are Switching to Bravo

By: Kristy Bauer Carney

With major shifts in the regulatory landscape and increasing consumer demands, FFL businesses are being driven to reconsider their software provider. They need to grow and scale profitably, work more efficiently and strive to meet the consumer demand for convenience, all while ensuring they are 100% compliant with all ATF regulations. There wasn’t a software provider on the market who could help FFL business owners achieve all of this, until now. Considering a switch? Here are the top six reasons FFLs are switching to Bravo.

ONLY Natively Integrated FFL Software Platform

Yes, you can get every solution from one provider! Unlike other options on the market, Bravo doesn't rely on a bunch of 3rd party integrations which means you don’t have to worry about unstable integrations, multiple bills from multiple providers, figuring out where to turn for support and trying to train employees on multiple systems, providing a fractured (and frustrating) customer experience.    

Instead, Bravo develops our own applications and add on products that natively integrate into Bravo Point of Sale. When you work with Bravo, you have everything you need to run your business –all from one provider. This includes Point of Sale, E4473, 4473 Cloud Storage, automated 3310s, a product estimator for used guns and accessories, four eCommerce marketplaces, text messaging, mobile apps for employees and customers, reporting and so much more.  

ONLY POS with Built-In Condition Rating Tool and Product Estimator  

With more than a decade of experience serving FFLs in the pawn space, we understand better than any other software provider how to make money in the used guns space, and how to make it easy. And we’ve got the data to back it up. Answer just a few questions right in the Bravo Point of Sale to get a condition rating, and a few keystrokes can give you nationwide data from more than 1,500 stores so you know the buy, sell and trade price for just about any firearm or accessory you come across.  

Check out  Bravo’s powerful Product Estimator.

Industry Best Customer Support

Customer service is a primary focus at Bravo. We follow up every help request with a customer survey and achieve a minimum customer satisfaction (CSAT) score of 95 or above, which we proudly maintain year after year. Our average response time to incoming help requests is 42 minutes and our average resolution time is 26 minutes. You actually reach real people when you contact us for help. Can any other FFL software provider say all that?  

ONLY Provider with Fully Integrated eCommerce  

With Bravo, brick and mortar and eCommerce are centralized in one platform. Our customers sell on four marketplaces simultaneously, with just the click of a button. No manual entry or worrying about double sales. Fully integrated means your POS inventory information is easily shared online and items are automatically removed from inventory as items are sold, online or in store! New to the eCommerce space? We build a company-branded website for you, and listing products on any of the four marketplaces is free for Bravo customers, including listings on UsedGuns.com, Buya.com, eBay and your own company-branded site.  

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100% Compliant with ATF Regulations

With more than a decade of experience in highly-regulated industries like pawn and gun, Bravo KNOWS compliance. Our software reduces human error and has tools in place to ensure compliancy with every transaction. And we STAY compliant. Beyond just our software, we’ve partnered with FFL Consultants, a best-in-class organization for helping FFLs run successful, compliant operations. Bravo customers are eligible for exclusive deals and packages with FFL Consultants.  

Continual Innovation

At Bravo, we pride ourselves on continued innovation. We roadmap for four to six product releases a year and lead the way with first-to-market features like consumer and employee apps to make running your business easier. A Bravo customer received the FIRST variance approval from the ATF for Bravo’s 4473 Cloud Storage solution. We’re constantly scoping out new ways to improve our product and serve our customers and their business better.  

We’re not all talk. Run your business better with Bravo Store Systems. Schedule a demo today and see for yourself!  

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About the Author

Kristy Bauer Carney | Head of Product Management

As Head of Product Management at Bravo, Kristy is responsible for leading Bravo's development roadmap. Kristy has over 15 years of experience working across all levels of pawn and FFL. Having worked as a pawnbroker and in sales and product development for multiple pawn software companies, including PawnMaster, she's a pro at understanding industry trends and market outlooks, and how that can impact Bravo customers. She is a product expert who knows what matters to pawnbrokers, and is known to go above and beyond to help develop the best solutions for their needs.

Kristy holds Masters certificates in Internet Marketing from the University of San Francisco and UX Design from the UX Design Institute in NY. She lives in Stoddard, WI with her husband, son, dog and two cats.