Bravo Store Systems vs Coreware
Coreware (CoreSTORE) is a powerful, highly configurable firearms platform with native compliance and eCommerce. Bravo adds pawn, gold buying, AI used-gun pricing, and a turnkey setup. Here is the honest breakdown.
Feature Comparison
Both platforms build compliance in-house, so this is not a native-vs-third-party story. The real differences: Coreware is a configurable, gun-focused build; Bravo is a turnkey system that also runs pawn, gold buying, and AI used-gun pricing.
| Feature | Bravo | Coreware |
|---|---|---|
| E4473 | Native, built in | Native (coreFFL) |
| A&D Book | Native, built in | Native (coreFFL) |
| Auto 3310 Multi-Sale | Yes | Not published |
| Form 8300 Monitoring | Yes | Not published |
| AI Used Gun Pricing | Yes, real transaction data | No |
| Built-In eCommerce | 5 native channels | coreFORCE (configurable) |
| Integrated Payments | Yes | coreCLEAR |
| Distributor Integrations | Yes | Yes |
| Pawn Loan Management | Yes | No |
| Gold & Jewelry Buying | Yes | No |
| Setup Model | Turnkey, configured for you | Highly configurable, more technical |
| SMS Marketing | Built in | No |
| Multi-Location | Yes | Yes |
| Stores on Platform | 4,000+ | Not published |
| Starting Price | $99/mo | Custom quote |
Where Each Platform Wins
Bravo Wins On
Pawn loans, gold and jewelry buying, consignment, and buy/sell/trade intake built in. AI-powered used-gun pricing from real transaction data. Five native eCommerce channels (UsedGuns.com, Guns.com, Buya, eBay, branded website) with auto-delist. Turnkey setup configured for you. SMS marketing built in. Transparent $99/month pricing. 4,000+ stores across 50 states.
Coreware Wins On
Highly configurable platform (CoreSTORE, coreFFL, coreFORCE, coreCLEAR) for stores that want deep control over workflows and storefront. Strong, flexible eCommerce with coreFORCE. Native bound book (A&D) and 4473. Integrated payments through coreCLEAR. Deep distributor catalog integrations for firearms retailers.
Who Should Choose Which
Choose Coreware if you are a gun-focused retailer that wants a highly configurable platform, you have the time and technical appetite to tailor workflows and storefront deeply, and you do not need pawn lending or gold buying.
Choose Bravo if you want a turnkey point of sale that is compliant out of the box, you do pawn, gold buying, consignment, or buy/sell/trade alongside firearm retail, you want AI pricing on trades, and you prefer transparent pricing and one support team.
Our Recommendation
Bravo Store Systems
Coreware is a strong, configurable firearms platform with native compliance. But it is built for gun-focused retail and asks you to configure it. Bravo ships turnkey, prices used guns with AI, and runs pawn, gold buying, and consignment alongside firearm retail, one system, one vendor.
Switching from Coreware to Bravo
Switching to Bravo keeps you compliant from day one. Bravo pulls any 4473 in about 12 seconds, keeps a native digital A&D book that is audit-ready on demand, and migrates your inventory, customer data, transaction history, and compliance records, zero downtime, zero lost data, and most stores are live within 30 days. See the full onboarding experience → Get the 30-day FFL switching guide →
Frequently Asked Questions
FFL proof
FFL dealers trust Bravo when the ATF comes knocking
0 FFL licenses lost by Bravo customers. Here is what gun retailers say about staying audit-ready with a digital 4473 and A&D book.
When the ATF shows up to do an audit, it can be a scary day. But Bravo's digital 4473 and integrated A&D books simplify ATF compliance and audits.
Bravo E4473 allows the process to go through with a lot fewer human errors and it allows us to make sure that a majority of the stuff we're doing is 100 percent.
Bravo E4473 is a solution we signed up for and it basically just takes all of the guesswork out of forms. All of the hard work is done for you on E4473.
See How Bravo Compares, Live
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