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Free eCommerce ROI Calculator

How much revenue is your inventory missing online?

See the annual value Bravo's built-in eCommerce could add to your store. Enter two numbers and get a tailored estimate in under two minutes.

Free value calculator

What is selling online worth to your shop?

Enter a couple of numbers from your store. We will estimate the annual gross profit eCommerce can add, based on real data from 1,148 multichannel shops.

Your Shop
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$
Model assumptions (editable)
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Online sales $121,044 = 462 items at $262 avg sale. In-store lift 83.5% derived from $651,872 vs $355,197. Online and in-store revenue shown at gross margin. Carrying savings overlaps the in-store gain (same inventory-velocity story) so it is off by default, toggle on to include.
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Enter your shop numbers
Fill in your in-store sales and inventory on the left, then calculate to see your estimated annual value.
Annual Value eCommerce Creates
Total annual value / year
$0
online + in-store gross profit
Online sales gross profit
A new revenue stream, 462 items sold online at $262 avg, shown at margin.
$0
In-store foot-traffic profit
Geo-targeted ads put online listings in front of local buyers who walk in, 83.5% more in-store sales, at margin.
$0
Carrying-cost savings
Faster inventory turns cut carrying cost 43%.
Overlaps the in-store gain, same velocity story. Off by default.
$0
Why the value is there: the eCommerce mechanism
69%
more in-store items sold (14,863 vs 8,792)
462
items sold online / yr (vs 0 for non-users)
Medians across 1,148 shops, 2025. In-store sellers run a 69% larger unit count, which is what produces the dollar value above.

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Model logic. Online profit = online sales × margin. In-store profit = in-store sales × 83.5% × margin. Carrying savings = inventory × 22% × 43%, off by default because rising in-store sales and falling carrying cost are the same inventory-velocity event. The 69% item lift is shown as supporting evidence, not summed. Margin 40% editable. Medians across 1,148 shops, 2025. Figures are illustrative.

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