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Why Bravo
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Gold buying is math, speed, and control. Bravo turns it into a system — not a guessing game. Hourly spot updates, weight-based calculations, payout bands, and compliance monitoring built into every transaction.
★★★★★ 4.7 on SourceForge · 4,000+ stores nationwide
The Problem
No live spot data. No payout rules. No audit trail. Every employee prices gold differently — and you have no idea if you're making money or losing it.
Free Tool — No Signup Required
See what structured payouts look like at today's gold prices.
Bravo supports 10k, 14k, 18k, 22k, 24k — and custom purities.
Bravo enforces this automatically via payout bands — every employee, every time.
Your Margin on This Buy
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The spread between melt value and your payout — protected by guardrails
Price/Gram
$0
Purity
0%
Margin %
0%
Bravo calculates this automatically — with live spot pricing, configurable payout bands, and refining fee deductions built in.
See It Live — Book a DemoWhat's Built In
No bolt-ons. No spreadsheets. No third-party calculators. Bravo handles gold buying from intake to resale.
Live gold spot price feeds with configurable refresh intervals. Payout values recalculate automatically when spot updates. Historical spot tracking for audit reference.
You're never pricing off yesterday's market.
Auto-calculations by grams, pennyweights, or ounces. Supports 10k through 24k plus custom purities. Automatic purity multipliers and mixed-karat lot breakdowns.
No calculator errors. No underpaying. No overpaying.
Set company rules: payout % of spot by karat, different buy tiers for scrap vs. resale, manager approval thresholds, and margin guardrails that hold every time.
Staff follows policy — not gut feel.
Deduct refining fees automatically. Account for melt loss assumptions. See net payout before committing, plus estimated resale vs. melt comparison.
Every deal shows true margin before you pay.
Item-level photo capture, weight logging, purity input validation, customer ID attachment, and timestamped transaction records on every buy.
Clean documentation. Fewer disputes. Safer transactions.
Automatic $10,000+ cash threshold detection with linked transactions by customer and flagged compliance workflows when triggered.
No missed filings. No manual tracking.
At the point of intake, staff classifies each item: melt-only scrap, clean and resell, repair and retail, or consign. Bravo tracks downstream outcome — so gold becomes strategy, not just scrap.
Every piece follows the highest-value path — automatically tracked.
Increase in total sales profit
Stores on Bravo
Average time to go live
Gold spot price updates
Free Tool — No Signup Required
Most stores underestimate what structured gold buying is worth. Plug in your numbers.
Includes melt spread on scrap + markup on pieces sold at retail.
Annual Gold Buying Gross Profit
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The margin your gold operation generates when pricing is structured
Per Week
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Per Month
$0
Annual Volume
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Bravo standardizes every gold buy across your entire team — so this number is predictable, not a guess.
Standardize Gold Pricing — Book a DemoGold Performance Dashboard
Bravo tracks everything — so you can see exactly what your gold operation is doing, by location, by day, by karat.
Centralized gold pricing rules, shared payout bands, spot updates applied company-wide, and location-level performance comparison. Every store buys gold the same way. See enterprise management →
One policy across every counter, every location.
For items worth more than melt: guided diamond evaluation, luxury watch brand recognition, structured resale pricing, and policy-aligned offers. You don't accidentally melt profit. See buy/sell features →
Scrap stays scrap. Resale gets resale value.
Inject cash into inventory. Generate repeat sellers. Drive high-margin resale. Build reputation in your market. But only if pricing is disciplined. Bravo makes it disciplined.
Common Questions
30-minute demo. Built around your store, your volume, and your gold operation.
✓ No obligation · ✓ No credit card · ✓ 30-minute call · ✓ Customized to your store
Easy to learn. Easy to use. Easy to switch. There's a reason thousands of small businesses trust Bravo.